Tuesday, February 5, 2013

Free Professional Development Workshops Continue in Maine's Communities

We are so lucky to be invited into so many of Maine’s communities. In the last month or so, Maine Arts Commission staff members have been asked to present valuable information in so many places, and we are enjoying it.

So far we have presented in places such as Portland and Presque Isle. We have three more workshops already lined up in Bethel, Bangor and the newly added Damariscotta.

River Arts in Damariscotta has asked us to deliver a workshop that focuses on website construction and the importance of analytical feedback. The event, which is free to attend, will take place at 5:00pm on Monday, March 25.

With so much of today’s messaging appearing online, there is an ever-increasing need to make sure that your online presence is the best that it can be. There are simple things that can be done to ensure the quality of your online representation. To help explain these methods, Darrell Bulmer and Steve Milligan from the Maine Arts Commission will share their expertise and experience in website development and marketing.

Some of the topics that will be discussed will be structuring your website and information in the most sensible way, and using free analytical tools to track this structure to ensure it is working. Analytics are powerful in that they allow the user to adjust layouts and content to derive the maximum of benefits. This workshop will consist of clear examples of successful website strategies, the dos and don’ts of design, an explanation and demonstration of free analytical tools and finally an extended chance for you to ask your questions that relate to websites and online marketing.

The workshop takes place at the new home of River Arts, at 241 US Route 1 in Damariscotta, Maine. You can contact Linda Morkeski at info@riverartsme.org or by phone at 207/563-1507. Linda will answer and questions regarding registration.

Please take a look at our other workshops and, if you would like us to come to your community, contact Kathy Shaw at 207/287-2750, or by e-mail at Kathy.Shaw@maine.gov. If we do not have the expertise, we will try to find someone that does.

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